Production Light & Sound - Project Details
We were approached by PLS to take on the management of their portfolio of websites related to the events and entertainment industries. They had around 5 websites covering various areas of their work, but none of them were really doing what they wanted them to, that is bringing in new clients.
They already had the design work completed, so all we were tasked to do was make them more search engine friendly, to gain higher positions in search results, and work on the content to make it more relevant and interesting.
Starting with productionlightandsound.com and lightingforweddings.co.uk, we’ve begun the task of improving the content, and doing the basics such as adding relevant metadata to the pages.
We’ll start working on all the other sites over time, with the aim of bringing all the linked sites up through the search results and getting the websites doing their job.
“We had all these sites sitting there not doing much for the business, so we had to get them working. On approaching Logical Development, they had great ideas for moving the sites on and increasing their value to us. Hopefully now the sites can start to give us a return on our investment, increasing the visibility of PLS and bringing in new customers.”
PLS’s Jason Salvin